Department
Sales
Exists when generating revenue requires dedicated effort beyond answering the phone and saying yes. Sales as a department means someone is actively pursuing new business, running estimates, presenting proposals, following up on leads, managing a pipeline, and closing deals. Before this department exists, the owner is doing sales between running jobs. It becomes real when the company can no longer grow without someone focused on selling full-time.

The department at a glance
Works
Hybrid
splits time
Roles inside
5
documented roles
Core functions
5
the daily work
Core functions
What Sales actually owns.
The work that defines this department. If nobody owns it, the rest of the business pays the bill.
- ▸Lead qualification and pipeline management
- ▸On-site estimates and proposal generation
- ▸Consultative selling and solution design
- ▸Revenue forecasting and sales reporting
- ▸Customer relationship management
Roles inside
Who you’ll find in Sales.
5 roles we've documented here. Each has its own page with a day in the life, the duties, and the products built for it.




